1) My Alexa toolbar is not detected!
Maybe you use an addon from other sources, which have no influence on your and others Alexa rank. Please download the orignal Alexa toolbar from Alexa Toolbar Download
2) Why do I get different coins from traffic exchange system?
This depends on users settings. Users grant a specific amount of coins for THEIR website being visited. If you start the traffic exchange, sites with MOST coins granted are visited first, CPC will be lower the longer you will surf.
3) How does this effect my Alexa rank?
Users in this Alexa toolbar exchange surf with an installed Alexa toolbar to your website. This traffic is reported to Alexa via the Alexa Toolbar "widget". The more people will surf to your website with that Alexa toolbar, the lower your Alexa rank will be finally.
4) Which browsers support the Alexa toolbar?
The original toolbar from Alexa is offered to FIREFOX, Internet Explorer and Chrome. Opera and other browsers are not yet support and won't be accepted from our Alexa Rank System.
5) My custom Chrome Alexa toolbar stopped working! What can I do?
If your Chrome toolbar stops working please try pressing your toolbar’s icon, next to the address bar. This will temporarily hide your toolbar. You can then press the icon again to make the toolbar appear. After you hide and show the toolbar it should work as expected.
6) What is the Alexa Toolbar?
The Alexa Toolbar is a free Web search and navigation service that works with your browser (Internet Explorer, Firefox, and Google Chrome) and accompanies you as you surf, providing useful information about the sites you are viewing without interrupting your Web browsing.

With the Alexa Toolbar you can:

Search the Web and other resources directly from your Toolbar.
See how much traffic a website gets in comparison to others.
Surf more efficiently with Related Links for each page.

For more information, please take the Alexa Toolbar Tour.

To go to the Alexa Toolbar download page, please visit:

Alexa Toolbar
7) I installed the toolbar for Internet Explorer, but I see a popup asking me to add buttons that I can not get rid of or clear.
This can happen if your browser is set to a zoom level greater than 100%. To successfully install the toolbar you will have to reset your zoom level. You can reset the zoom level by hitting CTRL+- on your keyboard several times or CTRL+0 once.
8) Why doesn’t Alexa Sparky/statusbar appear in Firefox?
As you might have noticed, Firefox doesn’t really display a status bar (or, as they call it, an add-on bar). In order to get it to display, you will need to enable it.

1. Click on the View pull-down menu of your Firefox browser.
2. Click Toolbars.
3. Select Add-on Bar to toggle it enabled.

Once this is set, make sure you have selected the statusbar option for the Alexa Toolbar.

You may need to restart Firefox.
9) Does my custom Toolbar count my users in Alexa’s traffic stats?
Yes. When they install your Toolbar, your users become part of the Alexa Traffic Panel.
10) How do I disable/hide the Alexa toolbar?
For INTERNET EXPLORER 7 and earlier:

Click the Tools pull-down menu.
Select Manage Add-ons.
Select Enable or Disable Add-ons.
Select the Alexa Toolbar.
Select Disable.


Click on the Settings icon.
Select Manage Add-ons.
Select the Alexa Toolbar.
Select Disable.


Click on the View pull-down menu of your browser.
Select Toolbars.
Select Alexa Toolbar to uncheck it.


Click on the Tools pull-down menu.
Select Add-Ons.
Select Disable under the Alexa Toolbar.


You can Disable the Alexa Traffic Rank extension for Chrome. That will remove it from the browser’s chrome.

Click on the Customize Chrome button (the wrench)
Select Tools to bring up the scroll-over menu
Click on Extensions
Click on the ‘Enable’ checkbox
11) What browsers does Alexa have toolbars or add-ons for?
Alexa Browser Add-ons or Toolbars are available for Firefox, Internet Explorer, and Chrome. To install just visit http://www.alexa.com/toolbar with one of these browsers and follow the instructions.

At this time we have no toolbars that are compatible with Opera or Safari.

Here are the system requirements:

Alexa Toolbar for Internet Explorer:

Operating Systems — Windows XP and Windows Vista and Windows 7
Browsers — Microsoft Internet Explorer 6.0 through 10.

Alexa Toolbar for Firefox:

Operating Systems — All. (Windows, Mac, Linux)
Browsers — Firefox version 3.0.9 or newer.

Sparky for Firefox:

Operating Systems — All. (Windows, Mac, Linux)
Browsers — Firefox version 3.0.0 or newer.

Alexa Extension for Chrome:

Operating Systems — All. (Windows, Mac, Linux)
Browsers — Chrome 5 or newer
12) Alexa Toolbar Options

The Toolbar’s Option menu allows you to configure your Alexa Toolbar for Firefox.

Click on the down arrow button to the right of the Alexa button on your Toolbar and select Options.

You can choose to disable Web Information Features, to use Alexa (Powered by Google) as your default search provider, to disable the ‘Send button usage stats to Alexa’ function (checked by default), or to show the Alexa status bar instead of the toolbar.

Disabling Web Information Features will prevent the Site Info and Related Links from displaying on the Toolbar.


The Toolbar’s Option menu allows you to configure your Alexa Toolbar for Internet Explorer.

Click on the down arrow button to the right of the Alexa button on your Toolbar and select Options.

You can choose to disable Web Information Features, to Enable DNS error handler (checked by default), or to disable the Send usage stats to Alexa function.

Disabling Web Information Features will prevent the Site Info from displaying on the Toolbar.

Normally, if you mistype an URL, or enter one that doesn’t exist, you get an error page. With the Alexa Toolbar, enabling DNS error handler allows the Toolbar to show you an error page that gives you more information to help you find the page you were seeking.
13) I installed the Toolbar for Internet Explorer but I don’t see it, or it is blank.
Here are some things to check:

Check that you have Administrator privileges on your computer.
Make sure that your anti-virus software is not preventing installation.
Select “Tools-> Manage Add-Ons” in your browser and make sure that the “Alexa Toolbar” is enabled.
Select “View -> Toolbars” in your browser and make sure the “Alexa Toolbar” is checked.
If you see the “Gear” button at the right of the toolbar, select the “Options” item and make sure that the options you are interested are enabled.
Check that no other browser add-ons are interfering with the Alexa toolbar.
- Try disabling other toolbars or add-ons, then restarting IE to see if this fixes the problem with the Alexa toolbar
Try uninstalling the toolbar, re-starting IE, then re-installing the toolbar from http://www.alexa.com/toolbar.
Check that your firewall is not blocking alexa.com or s3.amazonaws.com.
Make sure that there are no “hosts” file entries blocking alexa.com or s3.amazonaws.com.
- See this Wikipedia article on hosts files to see how to find the “hosts” file on your operating system.

If you also have the Firefox browser installed on your computer, you might want to try installing the Firefox version of the Alexa toolbar from http://www.alexa.com/toolbar. If the Firefox version of the toolbar works fine, then there is most likely no problem with your firewall settings or hosts file.

If the above methods don’t work, and you need to submit a help-desk ticket, the following information will help us reproduce your problem:

What browser version are you using?
What operating system?
What other add-ons do you have installed in your browser?
Do you have any anti-virus software installed?
A screenshot of the problem is very helpful.
14) Is the Alexa Toolbar spyware?
No, the Alexa Toolbar is not spyware.

Spyware is defined as hidden software that is installed on your computer without your knowledge. It generally collects your personal information for advertising purposes, and provides you with no value in return. If you would like a more complete definition of the term spyware, please see http://www.webopedia.com/TERM/s/spyware.html.

The Alexa Toolbar is only installed when a user chooses to download it – it is not installed without your knowledge. The Toolbar is not hidden, it is prominently displayed at the top of your browser. In order to fill the Toolbar with relevant information, the URL of the page you’re on is transmitted to us and we return related information for that page. We have an easily accessed privacy policy which is presented at the time of download and in the Alexa drop down menu in your Toolbar. The Alexa Toolbar can be turned off at any time. Turning the Toolbar off prevents any information from being transmitted to us. Alexa never attempts to identify individual users, and you are not required to enter any personal information to use the Toolbar.

If you feel that the features of the Alexa Toolbar are not of value to you, the Toolbar is easily uninstalled using Add/Remove Programs in the Control Panel of Windows, or from the Add-Ons Manager in your web browser.
15) Why does my anti-spyware program say Alexa is a Trojan?
We have become aware of some virus protection applications identifying a Trojan Horse associated with the Alexa Toolbar. We’ve learned that this is a common false positive due to the installer/uninstaller tool we use with the Alexa Toolbar. When you install the Alexa Toolbar, part of the installation is actually the installer itself. (This remains on your system in order for you to keep the uninstaller.) It is this component of the Alexa Toolbar package that is detected by these applications.The false positive is documented on the website of the manufacturer of this Nullsoft Scriptable Install System (NSIS).

The Alexa Toolbar installation does not contain a Trojan Horse virus and is safe to use. Despite that this has been documented as a false positive, some applications still erroneously identify the NSIS component of the Alexa Toolbar and other software as a threat. If yours is among them, you might wish to notify the manufacturers of your security software that they are erroneously detecting safe installs as threats.
16) I tried to install Sparky but nothing happened. What now?
Sometimes, Firefox will place a warning bar at the top of the browser to warn you that you are installing software. It might be necessary to click on the button in that bar and "Allow" Alexa to install Sparky, then click the Install button again.
17) Custom error handling & location bar search with the Toolbar
Custom error handling and custom location bar search are optional features we developed to help users gracefully recover from errors they encounter while surfing. You can disable them at any time. (See below for directions how.)

With custom error handling enabled, when you would otherwise experience some kind of error (404 Page Not Found, DNS Lookup Error, etc.) the Toolbar analyzes the page at the point of error and determines highly relevant alternatives. Whether you mistyped a URL or clicked on a broken link, rather than experiencing the effective dead end of an ‘Error 404,’ you are served relevant results intended to help you find what you were originally looking for. We preserve the broken URL you were attempting to visit, and we supplement it with links you may find useful.

Custom location bar search works in a similar fashion. When you type a search term into your browser’s location bar (whether on accident or on purpose!), you are provided with highly relevant results to help speed you on your way.

Note that we never attempt to over-write custom error pages. If you are experiencing otherwise, please let us know and we’ll correct it.

How to Turn off These Features

If these features are useful to you, great! We look forward to hearing from you with any feedback you have. If you’d prefer to disable either feature, you can turn off the feature you are not interested in using in the “Options…” menu. Here’s how to open the Options menu:

For older toolbars, the “Options…” menu is located on the left-side of the toolbar under the Alexa logo.
For newer toolbars, the “Options…” menu item is located under the gear on the right side of the toolbar.
If you have Sparky, Select “Tools -> Add-ons” to open the Add-ons window. In the Add-ons window, click on the plugin name (“Alexa Sparky” in the case of Sparky; “Alexa Toolbar” in the case of the Toolbar), and then click on Options.
18) Unlocking your Alexa Toolbar

Click on the View pull-down menu of your browser and select Toolbars. Then check or uncheck Lock the Toolbars. When your Toolbars are unlocked, you can move them around and place them where you want them to be. Then you can lock them into place.


You can move the Alexa Toolbar to your status bar on firefox. To do this select the settings icon on the toolbar, select Options, select ‘Show Status Bar’, and press OK.


You can drag and move the Alexa Traffic Rank extension around to place it where you want it to be.